Museo Dell’Automobile di Torino – Formula Installation

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MUSEO DELL’AUTOMOBILE DI TORINO – FORMULA INSTALLATION
Torino, Italy
The new layout of the Turin Automobile Museum aims to create a futuristic, dynamic and interactive space. Cars are not only appreciated for their aesthetic and technical value but also their cultural relationship and significance. Studio N!03 has created four multimedia installations for the museum: Formula, Globalization, Metamorphosis and Design. Formula is a projection over 40 meters in length that depicts the speed and power of Formula 1 cars with striking graphic animations. Globalization is an interactive station dedicated to world production data from the end of the nineteenth century up to this very day. Metamorphosis is a synchronized montage on five screens presenting production changes with library footage. Lastly Design is an interactive station where you can listen to the interviews of major designers and planners of the sector.

LINK: http://www.ennezerotre.it/popup.php?prog=museoauto

LINK STUDIO N!03: http://www.ennezerotre.it/

Project credits:
Client: Museo Dell’Automobile di Torino
Concept: N03!
Design: N03!
Editing & compositing: Rino Stefano Tagliafierro
Sound design: Riccardo Castaldi, Enrico Ascoli
8ch Audio Surround: AeG Soluzioni, Riccardo Castaldi, Enrico Ascoli

VIDEO INSTALLATION “Formula”

 

VIDEO DOCUMENTATION

 

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